Hard Rock International Announces Its Annual Pinktober® Campaign pledging Support For Breast Cancer Awareness And Research

2020 Campaign Marks More Than 20 Years of Fundraising Efforts in Support of the Cause HOLLYWOOD, Fla., Sept. 24, 2020 – Hard Rock International continues its steadfast support for breast cancer awareness and research with its annual PINKTOBER® campaign taking place throughout October. This PINKTOBER campaign celebrates over two decades of Hard Rock’s encouragement to…

Hard Rock Unveils Model for Proposed Bristol Destination: A Look into the Future

Residents Get an Opportunity to View the Features for Entertainment, Restaurants, and Music for Bristol BRISTOL, VA (September 17, 2020) – Today, Hard Rock International announced that they have unveiled an architectural model showcasing the proposed Hard Rock Hotel and Casino project to Bristol.  “We believe this proposed resort will illustrate our commitment to world…

Seminole Hard Rock Hotel & Casino Hollywood Captures 3 “Best of Gaming” Awards from Casino Player Magazine

HOLLYWOOD, Fla. (Sept. 9, 2020)- Seminole Hard Rock Hotel & Casino Hollywood has won 31 “Best of Gaming” awards in Casino Player Magazine’s annual Best of Gaming issue. Carefully chosen by Casino Player’s readers, gamblers and Casinophiles across the country, these awards are selected by gaming expert’s majority vote. Among the resorts 31 awards, 19…

Hard Rock International Appoints J&M Brands To Expand Licensed Products In Europe

Partnership Will Bring a New Collection of Hard Rock® Branded Products to Music and Entertainment Enthusiasts Across Europe for the First Time HOLLYWOOD, Fla., Sept. 9, 2020  — Hard Rock International has appointed J&M Brands, a recognized category leader in brand extension licensing in Europe, to represent the legendary dining, entertainment and hospitality brand and further expand…

Hard Rock International And Seminole Gaming Win Corporate Social Responsibility Award From The National Council on Problem Gambling

Hard Rock and Seminole Gaming honored for their PlayersEdge casino team member training program WASHINGTON, Aug. 7, 2020 /PRNewswire/ — Hard Rock International and Seminole Gaming have won the Corporate Social Responsibility Award from the National Council on Problem Gambling (NCPG).  The award recognizes the PlayersEdge casino team member training program, which was introduced in December, 2019.  The…

Hard Rock International Honored by Forbes Magazine as One of America’s Best Employers for Women in 2020

Hard Rock® Recognized for its Commitment to Female Empowerment for the Third Consecutive Year HOLLYWOOD, Fla., July 29, 2020 – For the third consecutive year, Hard Rock International has been recognized as part of Forbes Magazine’s annual list of America’s Best Employers for Women within the travel and leisure category. The prestigious list has been…

Hard Rock Hotel New York Hosts “Topping Out” Ceremony At Its Future Location In Times Square

Hard Rock Celebrates the Latest Construction Milestone in Collaboration with Extell Development Company and AECOM Tishman HOLLYWOOD, Fla., July 23, 2020 /PRNewswire/ — Hard Rock International, one of the world’s most iconic dining, entertainment and hospitality brands, and nationally acclaimed real estate developer Extell Development Company, celebrated their latest construction milestone with a “topping out” ceremony at…

Keith Sheldon Announced as President of Entertainment for Hard Rock International, Seminole Gaming

Sheldon Brings a Proven Track Record of Success in the Entertainment Industry to the Position HOLLYWOOD, Fla., June 25, 2020 – Seminole Hard Rock Support Services®, an organization created to provide support worldwide to hotels, casinos and cafes for Seminole Gaming and Hard Rock International, announced today the appointment of Keith Sheldon as the new…

Hard Rock Hotel & Casino Las Vegas Hits Pause…Vows To Return To Las Vegas

Hard Rock Cafe® on the Famous Las Vegas Strip Remains Open for Business and will Host a Facebook Live Stream Concert on Wednesday, June 17 LAS VEGAS, June 16, 2020 /PRNewswire/ — Just as the city’s famed “Welcome to Fabulous Las Vegas” neon sign says “Drive Carefully – Come Back Soon,” two of five 53′ semi-trucks were photographed…

Hard Rock International (HRI) Acquires Full Intellectual Property Rights to Hard Rock Hotel & Casino® in Las Vegas in Deal With Juniper Capital

Transaction Gives HRI Full Rights to Hard Rock Hotel & Casino® in Las Vegas, Affiliates and Branding HOLLYWOOD, Fla., May 13, 2020 – Hard Rock International (HRI) announced today that the world-renowned entertainment and hospitality brand has purchased all rights to the Hard Rock® brand and related trademarks in Las Vegas from Houston-based private equity…

Clean the World Foundation Receives 350,000 Soap Bars From Hard Rock International and Seminole Gaming to Help Fight the Spread of COVID-19

Clean the World’s relief efforts aimed at eradicating hygiene-related deaths, including the coronavirus pandemic ​​​​Clean the World Foundation, a leader in global health dedicated to water, sanitation, and hygiene (WASH) and global sustainability, joins forces with Hard Rock International and Seminole Gaming to fight the spread of COVID-19. The organizations donated 350,000 bars of soap to Clean the World…

Hard Rock Cafe® Honors Women Who Rock With a Limited-time “who Runs the World” Menu and Classic Tee for International Women’s Month

Participating Hard Rock Cafe® Locations to Give Women Free Dessert with Purchase on International Women’s Day and Host International Women’s Month Events Benefiting She Is The Music Who runs the world? Girls! As a salute to the power of women, Hard Rock Cafe® is celebrating International Women’s Month by launching a limited-time, female-inspired “Who Runs…

Hard Rock International Honored By Forbes As One Of America’s Best Employers For Diversity In 2020

Hard Rock’s® Commitment to Diversity is Highlighted Through this Recognition Hard Rock International has been recognized as one of America’s Best Employers by Forbes Magazine in the category of Diversity within the travel and leisure category. The business magazine in partnership with Statista, a leading provider of market and consumer data, created this prestigious list of the…

Hard Rock International Partners With Beachwear Brand Snapper Rock To Launch Exclusive Collection

The Hospitality Brand and Renowned Lifestyle Swimwear Brand to Release Exclusive Line of Sun-Protected Swim Styles Hard Rock International today announced a partnership with Snapper Rock, the award-winning, lifestyle swimwear brand to launch an exclusive swimwear collaboration, The Hard Rock x Snapper Rock Collection. The collection features the iconic Hard Rock® logo and unique guitar print…

Hard Rock Cafe® Spreads The Love This Valentine’s Day With Limited-Time Menus And Themed Events

Participating Cafe Locations Offering Two Menus Packed with “Sips and Sweets” that Make Guests Fall in “Love at First Bite” HOLLYWOOD, Fla., Feb. 5, 2020 /PRNewswire/ — The most love-filled day of the year is quickly approaching and participating Hard Rock Cafe® locations around the world are celebrating with limited-time menus and themed events for guests looking…

Hard Rock International Unveils Extended Version of Big Game Commercial

Jennifer Lopez stars, cameos from DJ Khaled, Alex Rodriguez, Pitbull, and  Steven Van Zandt in “The Hype,” directed by Michael Bay HOLLYWOOD, Fla. (February 2, 2020) – Immediately following the premier of Hard Rock International’s first-ever Big Game commercial, “The Hype,” the brand releases the extended version. “The Hype” is directed and produced by famed…

Hard Rock International Announces Live Like a Legend $2m Giveaway in Anticipation of Big Game Commercial ‘the Hype’

HOLLYWOOD, Fla. (January 31, 2020) – In conjunction with the primetime reveal of Hard Rock International’s Big Game commercial – titled “The Hype” directed by famed filmmaker Michael Bay and starring global superstar Jennifer Lopez – the brand announces the “Hard Rock Live Like a Legend $2M Giveaway,” where winners will receive a total of…

Hard Rock International Announces First Brand Commercial Directed by Filmmaker Michael Bay to Air During the Big Game

HOLLYWOOD, Fla. (January XX, 2020) – Hard Rock International is celebrating another milestone in the brand’s almost 50-year history, with the announcement of the first ever Hard Rock commercial coinciding with the big game, being held at Hard Rock Stadium in South Florida. The hospitality and lifestyle brand will debut its first ever prime time advertisement…