HOLLYWOOD, Fla. (January XX, 2020) – Hard Rock International is celebrating another milestone in the brand’s almost 50-year history, with the announcement of the first ever Hard Rock commercial coinciding with the big game, being held at Hard Rock Stadium in South Florida. The hospitality and lifestyle brand will debut its first ever prime time advertisement…
Brand launches first comprehensive gambling literacy and education program designed by a US-based gaming company, for North American and international markets HOLLYWOOD, Fla., Dec. 3, 2019 /PRNewswire/ — With the introduction of PlayersEdge, Hard Rock International is evolving gaming floor culture by changing how casino-goers learn about and manage their gambling. The new branded program is the first in…
HOLLYWOOD, Fla., Nov. 25, 2019 /PRNewswire/ — Hard Rock International, a global leader in the entertainment and hospitality industry, is pleased to announce a partnership with the Bristol Resort & Casino team to create Hard Rock Casino Bristol. Once final approval is received from the Commonwealth of Virginia and the citizens of Bristol, Virginia, Hard Rock, working with the local ownership…
Hard Rock Cafe® Makes the Holiday Season Even Sweeter with Limited-Time Holiday Offerings HOLLYWOOD, Fla., Nov. 21, 2019 /PRNewswire/ — ‘Tis the season to indulge in festive treats and shop ’til you drop! Available now through Jan. 1, 2020, Hard Rock Cafe® is offering guests around the world the chance to take a break from holiday baking and indulge…
Star-Studded Grand Opening Celebration Highlighted By Celebrity Red Carpet, Signature Guitar Smash, Show-stopping Light Show Premiere and Maroon 5 Concert HOLLYWOOD, Fla. – Oct. 25, 2019 – The iconic Guitar Hotel at Seminole Hard Rock Hotel & Casino has officially opened as part of a $1.5 billion expansion that catapults the integrated resort and casino to…
The Legendary Entertainment Brand Kicks-off Its Arrival in Paradise with a Star-studded Grand Opening Party Featuring Enrique Iglesias and Celebrity Attendees HOLLYWOOD, Fla. – October 28, 2019 – With a presence in 75 countries around the world, Hard Rock International introduced its iconic amenities and unparalleled service to its first new-build all-inclusive property in the coveted…
Property Celebrates Grand Opening All Week in True Hard Rock Fashion Concluding with Performance from Rock ‘n Roll Legends Def Leppard SACRAMENTO, Calif. – Oct. 30, 2019 – Hard Rock Hotel & Casino Sacramento at Fire Mountain made its highly-anticipated debut, on Wednesday, October 30 with a legendary Hard Rock Guitar Smash, welcoming guests to…
Hard Rock with EduNetwork Partners develop education program and contest to teach teens positive video gaming habits HOLLYWOOD, Fla., Nov. 4, 2019 /PRNewswire/ — Hard Rock International, in partnership with education experts EduNetwork Partners, announces The Game Plan Challenge to educate teens on healthy video gaming habits, and to CHALLENGE them to create a fun campaign that…
One Hundred Percent of Proceeds from the Limited-Edition T-Shirt Benefit Hurricane Victims in The Bahamas HOLLYWOOD, Fla., Oct. 10, 2019 /PRNewswire/ — Hard Rock International, a global hospitality and entertainment brand owned and operated by the Seminole Tribe of Florida, today announced its support for those affected by Hurricane Dorian with the launch of its Bahamas Strong T-Shirt. The…
Expansion Completion Features High Wire Walk by Nik Wallenda TAMPA, Fla. – Oct. 3, 2019 – In true Hard Rock style, Seminole Hard Rock Hotel & Casino Tampa officially unveiled its highly-anticipated $700 million expansion today following the brand’s signature Guitar Smash and a high wire walk by the “King of the High Wire,” Nik Wallenda. The…
2019 Campaign Raises Funds for Breast Cancer Research Through the Hard Rock Heals Foundation® HOLLYWOOD, Fla., Sept. 18, 2019 – Hard Rock International continues its support for PINKTOBER® as the brand celebrates two decades of its annual PINKTOBER campaign, supporting breast cancer awareness and research. Throughout the month of October, Hard Rock® Cafes, Hotels, Casinos…
An estimated 35,000 bottles of drinking water delivered to Freeport on Grand Bahama Island FREEPORT, Grand Bahama Island, The Bahamas (Sept. 10, 2019) – Five days into a massive airlift of bottled drinking water, the Seminole Tribe of Florida estimates it has delivered approximately 35,000 bottles of drinking water for victims of Hurricane Dorian. Since…
New Watch Collection is Available for Music Lovers Around the World on ShopHQ HOLLYWOOD, Fla., Aug. 28, 2019 /PRNewswire/ — Hard Rock International and Invicta Watch Company, a global brand known for producing high-quality watches, have partnered to create a first-of-its-kind, musically inspired line of Hard Rock® Collector Watches. The new timepiece collection will feature men’s and women’s…
Chairman and CEO of Hard Rock International, Jim Allen, unveils two new donations from Greek music artists to Hard Rock’s music memorabilia collection. ATHENS, Greece, Aug. 26, 2019 /PRNewswire/ — Yesterday, Hard Rock International officially announced the company’s participation in the Greek Government’s RFP process to issue a license for an integrated resort and casino at the…
Five-Day Broadcast Airing Live on ShopHQ from Seminole Hard Rock Hotel & Casino Hollywood, Home to the World’s First-Ever Guitar Shaped Hotel HOLLYWOOD, Fla., Aug. 23, 2019 /PRNewswire/ — Hard Rock International is joining forces with ShopHQ, a nationally distributed television retailing network formerly branded as Evine, to deliver a fresh approach to a blend of entertainment…
Pellow’s Promotion Comes as He Celebrates 18 Years with Hard Rock International HOLLYWOOD, Fla., Aug. 22, 2019 /PRNewswire/ — Hard Rock International today announced the appointment of David Pellow to Senior Vice President of Company Cafe Operations. Pellow, who has been with Hard Rock® for nearly 20 years, previously held the position of Area Vice President of Cafe Operations…
Reservation System Will Open on August 15, 2019 SACRAMENTO, Calif. – August 14, 2019 – Nearing its fall 2019 opening, Hard Rock Hotel & Casino Sacramento at Fire Mountain will begin booking room reservations starting August 15, 2019 at 9:00 a.m. PDT. The highly-anticipated property will feature 170 luxury rooms, including 31 suites and a…
Moonlight Zoo’s Performance Electrified Major Music Label and Industry Executive Judges at Hard Rock Cafe New York to Take Home $15,000 Grand Prize HOLLYWOOD, Fla., July 23, 2019 /PRNewswire/ — Three remarkably talented bands – Moonlight Zoo from Glasgow, Scotland, Sweet Fever from Nashville, U.S. and Napkin from Curitiba, Brazil – took the stage on World Music Day, Friday June 21, 2019 at…
HOLLYWOOD, Fla. – July 24, 2019 – Announced today, Hard Rock Hotels was honored by the prestigious J.D. Power, placing No.1 in their 2019 North America Hotel Guest Satisfaction Study among Upper Upscale Hotel Chains. This year marks the first year the brand qualified for the study, which analyzes and ranks 85 different hospitality brands…
Burger Offering Part of Hard Rock Cafe’s Newly Launched Menu Including Fresh, Signature Steak Burgers, Instagram-worthy Boozy Milkshakes, Sliders and Shareables HOLLYWOOD, Fla., July 16, 2019 /PRNewswire/ — 24-Karat magic is in the air at Hard Rock Cafe! Hard Rock Cafe recently launched the most extensive menu innovation in the history of the brand in…