Hard Rock Steps into Next Era of Lionel Messi Partnership with Launch of New Messi Chicken Sandwich

To welcome the soccer legend to the U.S., new namesake menu item is now available globally at Hard Rock Cafe locations and select Hard Rock Hotels & Casinos via in-room dining HOLLYWOOD, Fla., July 12, 2023 /PRNewswire/ — Hard Rock International is once again teaming up with global brand ambassador, Lionel Messi, to launch a new namesake menu item “Made For You by Leo…

Hard Rock Heals Foundation Teams Up with Jordin Sparks and Women Who Rock to “Rock Women’s Health” All March Long

Global hospitality brand honors women around the world with star-studded performances, limited-edition merchandise, and specialty beverages for an ‘International Women’s Month’ celebration HOLLYWOOD, Fla., March 1, 2023 /PRNewswire/ — Hard Rock Heals Foundation® is committing to “Rock Women’s Health” this March in partnership with multi-platinum recording artist and actress, Jordin Sparks, and fellow champion of women, Women Who Rock (WWR)™. While…

Hard Rock International Earns Acclaimed Placement in Forbes as One of America’s Best Large Employers in 2023

The Iconic Hospitality and Restaurant Brand Recognized for Seventh Time Since 2015 HOLLYWOOD, Fla., Feb. 16, 2023 /PRNewswire/ — Hard Rock International has been recognized by Forbes as one of America’s Best Large Employers for 2023, earning a ranking among other exemplary companies in the travel & leisure industry – which encompasses hotels, resorts, restaurants, and entertainment enterprises. This is…

Hard Rock Cafe and Lionel Messi Team Up to Bring The Messi Burger Champion’s Edition to Fans Worldwide

Enjoy the Messi Burger Champion’s Edition and shop the New Messi Collection at Hard Rock Cafe locations worldwide HOLLYWOOD, Fla., November 17, 2022/ Hard Rock Cafe is expanding upon its partnership with world-renowned soccer legend Lionel Messi with its latest release of its fan-favorite Messi Burger – Champion’s Edition. Exclusively available at Hard Rock Cafe…

Hard Rock International Celebrates 23rd Annual PINKTOBER Campaign by Partnering with World-Renowned Chef Dominique Crenn

Hard Rock Cafes, Hotels and Casinos worldwide to support American Cancer Society and local charities nationwide with unique partnerships and activations throughout October HOLLYWOOD, Fla., October 4, 2022 – Hard Rock International continues to support breast cancer awareness and research with its 23rd annual PINKTOBER campaign. Taking place throughout the month of October, Hard Rock…

Elton John Gifts Hard Rock International His One-of-a-Kind Gucci Suit in Exchange for His Legendary Rocketman Dodger’s Uniform Amid Headlining American Express presents BST Hyde Park

The multi-time Grammy-winning legend kicked off his historic London tour date at Hard Rock Cafe with a private performance and memorabilia exchange HOLLYWOOD, Fla., June 27, 2022/ As part of a legendary moment in music history, multi-Grammy award winning artist, Elton John, added his iconic Gucci suit to the renowned Hard Rock memorabilia collection at…

Hard Rock International Partners with American Express Presents BST Hyde Park to Bring U.K. Music Lovers Special Activations & Surprises

Hard Rock Cafe is hosting ticket giveaways to honor its first cafe, located just feet away from the BST main stage, and to celebrate closing out its 50th anniversary year American Express presents BST Hyde Park returns to London for three weekends of live music June 24th – July 10th HOLLYWOOD, Fla., June 21 2022/ Hard…

Hard Rock Shines the Spotlight on Aspiring Artists with UNDISCOVERED Global Concert Series

50 local bands will perform at Hard Rock Cafe locations around the world for 50 days of music in partnership with Playing For Change HOLLYWOOD, Fla., May 10, 2022 /PRNewswire/ — Hard Rock International is teaming up with Playing for Change and the Playing For Change Foundation to lend its legendary stages to emerging talent around the world as part of…

Hard Rock Cafe To Serve Up Esports Events

Europe’s most popular esports bar franchise heads across the pond with first-of-its-kind partnership in the US Los Angeles, (March 30, 2022) – Kore Meltdown, the US-based branch of Meltdown the world’s largest chain of esports bars, announced today they have entered into a partnership with Hard Rock Cafe, the internationally recognized, world-class hospitality brand, to…

Hard Rock Cafe Launches Its Newest Burger Inspired by Brand Ambassador Lionel Messi

The Messi Burger is Now Available at Hard Rock Cafes Worldwide HOLLYWOOD, Fla., March 1, 2022 /PRNewswire/ — Hard Rock Cafe announces the global launch of its brand-new menu item – the Messi Burger – as the latest innovation in Hard Rock International’s “LIVE GREATNESS” campaign in partnership with global soccer legend Lionel Messi. Starting today, this culinary…

Hard Rock Hotel & Casino Atlantic City Raises Awareness for Heart Health Donates $5,000 to Atlanticare Foundation Benefitting Ultrasound Room

Atlantic City, N.J. (Feb. 4, 2022) – Hard Rock Hotel & Casino Atlantic City’s Women in Leadership and employees band together today to raise awareness about cardiovascular disease, the leading cause of death especially among women. The property’s Women in Leadership group announced a contribution of $5,000 to the AtlantiCare Foundation, a donation that will…

Hard Rock Cafe Launches Pilot Program for New Burger in Partnership With Lionel Messi

HOLLYWOOD, Fla., Jan. 11, 2022 /PRNewswire/ —  Hard Rock Cafe announces the launch of the pilot program for the brand-new Messi Burger, the latest innovation in Hard Rock International’s “LIVE GREATNESS” campaign in partnership with Lionel Messi. Starting today, the burger will be exclusively available at the Hard Rock Cafe Miami, FL and Hard Rock Cafe Hollywood, FL before its global release on March 1.…

Audacy Announces Multi-faceted Partnership With Hard Rock International

Joint Venture lncludes Theater Space, Festivals and Cafe Events PHILADELPHIA, PA – December 9, 2021 – Audacy announced a multi-faceted partnership with Hard Rock International (HRI), one of the most globally recognized companies with venues in nearly 70 countries spanning 249 locations that include owned/licensed or managed hotels, casinos, Rock Shops®, live performance venues and cafes. …

Hard Rock Cafes Nationwide Honor Military Service Members With A Free Legendary® Steak Burger On Veterans Day

HOLLYWOOD, Fla., Nov. 8, 2021 /PRNewswire/ — Hard Rock International, owner of one of the world’s most recognizable and iconic brands, announces that all Hard Rock Cafes in North America will honor military service members this Veterans Day with a free original Legendary® Steak Burger topped with applewood bacon, cheddar cheese, a crispy onion ring, leaf lettuce and vine-ripened tomato. The free…

Hard Rock International Honors Hip-Hop History This November

Properties Across the Globe Celebrate the Inaugural Hip-Hop History Month HOLLYWOOD, Fla., Oct. 25, 2021 /PRNewswire/ — In July, the U.S. Senate unanimously passed a resolution to name November Hip-Hop History Month. Hard Rock International announced today that in honor of the inaugural Hip-Hop History Month this November, all company divisions including Hard Rock Cafes, Hotels and Casinos…

Hard Rock International Presents the Artists Den’s Digital Series ‘Live from My Den’

Series Activation to Support Delivering Good and Local Charities Nationwide HOLLYWOOD, Fla., Sept. 9, 2021 /PRNewswire/ — Hard Rock International is partnering with Artists Den to bring back “Live from My Den” for the second season of the digital series showcasing some of today’s most extraordinary artists performing live from the creative spaces of their homes, studios, favorite cities and…

Hard Rock International Commemorates 50th Anniversary With Worldwide Celebrations

Brand Locations Across the Globe Launch Hard Rock’s New LIVE GREATNESS Campaign in Honor of Five Decades of Hard Rock HOLLYWOOD, Fla., June 17, 2021 /PRNewswire/ — In celebration of Hard Rock’s 50th anniversary, properties across the globe commemorated this milestone achievement with various events including the launch of the LIVE GREATNESS campaign on June 14, coming just days…

Hard Rock Cafe® Celebrates All Super Dads This Father’s Day With Limited-Time Menu Offerings

Participating North American Locations Unveil Mouth-Watering Menu Items Available This Father’s Day Weekend HOLLYWOOD, Fla., June 15, 2021 /PRNewswire/ — This Father’s Day, Hard Rock Cafe is celebrating super dads in a super way, serving up limited-time menu offerings at participating locations throughout North America from June 18 – 20. From delicious appetizers and entrees to decadent desserts, Hard Rock Cafe has…

Hard Rock Cafe® To Celebrate All Moms With Limited-Time Mother’s Day Menu Offerings

Participating North American Locations Unveil Delicious Drinks and Tasty Treats Available Throughout Mother’s Day Weekend HOLLYWOOD, Fla., May 6, 2021 /PRNewswire/ — This Mother’s Day, Hard Rock Cafe is raising a “Momosa” to all moms. The iconic restaurant and entertainment brand will serve up limited-time menu offerings at participating locations throughout North America from May 6-9. From mouthwatering appetizers and entrees…