Hard Rock’s New Travel Collection Includes Luggage, Soft Bags and Accessories Hard Rock International today announced a partnership with Grown Up Licenses Limited, one of the world’s leading bags, luggage and accessories companies, to launch the Hard Rock “On Tour” travel collection. Fans can rock around the world with trendy, versatile bags and accessories that…
New Agreement Keeps Hard Rock Cafe’s Flagship Location at Universal CityWalk Through 2039 Hard Rock International, one of the world’s most globally recognized brands, today announced a lease renewal with Universal Orlando Resort to maintain Hard Rock Cafe’s presence in the Universal CityWalk entertainment complex for another 20 years. The lease extension for Hard Rock…
Iconic Restaurant and Entertainment Brand Also Offering Guinness® & Bacon Jam Cheeseburger for Those Looking to Channel the Luck O’ the Irish Get ready to get ShamRocked at Hard Rock Cafe this St. Paddy’s Day! From March 13 through March 17, 2019, the iconic restaurant and entertainment brand is celebrating with special offerings drawing from the spirit…
New E-Commerce Platform Makes Hard Rock’s Iconic Merchandise Accessible to Customers Around the World Iconic restaurant, hospitality and lifestyle brand Hard Rock International announces the opening of its digital doors with a new online Rock Shop®. Hard Rock’s world-renowned Rock Shop, which provides an electric shopping experience for music lovers around the globe, will bring this…
Commemorates partnership between The Seminole Tribe of Florida and Enterprise Rancheria Hard Rock Hotel & Casino Sacramento at Fire Mountain held a topping off ceremony on Feb. 13, 2019, to celebrate reaching this major construction milestone in the project. The highly-anticipated property is slated to be the premier entertainment destination in Northern California once it opens in fall of…
19th Annual PINKTOBER® Campaign Raises Global Awareness and Funds for Breast Cancer Research HOLLYWOOD, Fla. – Sept. 14, 2018 – Hard Rock International is going PINK for the brand’s 19th Annual PINKTOBER® campaign. Starting in September and continuing throughout October, guests are invited to join the fight against breast cancer at Hard Rock Cafes, Hotels and…
The new Hard Rock Cafe Atlantic City will open its doors on Atlantic City’s iconic boardwalk this June! The 22,360-square-foot, state-of-the-art cafe, located at 1000 Boardwalk inside of the new Hard Rock Hotel & Casino Atlantic City is slated to open on Thursday, June 28 and will highlight Hard Rock’s new design style and latest technology.…